De Tapijtmakelaar aimed to modernize their online presence with a website that reflects their premium, design-focused identity. They needed a visually appealing, highly responsive, and easy-to-navigate site that could showcase their curated carpet collections and design expertise to a high-end audience.
❗ Problem
The client previously had a dated online presence that didn’t represent the quality of their work or products. Key issues included:
Poor mobile responsiveness
Slow load times
Lack of engaging visuals or interactive storytelling
No modern CMS or editing flexibility
✅ Solution
Using Framer, I developed a fast, clean, and elegant website that aligns with their premium brand identity. Key solutions included:
Built a fully responsive, modern layout optimized for all devices
Integrated smooth scroll and subtle animations to elevate the user experience
Designed interactive galleries and content sections to showcase collections in a more immersive way
Ensured fast load speeds through image optimization and performance best practices
Set up easy-to-edit CMS-like sections within Framer for future updates
⚙️ Responsibilities
Full front-end development in Framer
Performance tuning and mobile optimization
Design-to-development handoff and pixel-perfect implementation
QA testing across devices
UI refinement and interaction feedback integration
Backend in Framer
📊 Results
30% faster load time compared to the previous site
100% mobile responsiveness with improved UX on all screen sizes
Higher engagement through smoother interactions and elegant animations
Positive feedback from client and their customers on the visual quality and ease of navigation
Reduced bounce rate, thanks to improved structure and flow
🧠 Key Learnings
This project reinforced the importance of performance + aesthetics in premium brand websites. I also deepened my Framer development skills, especially in crafting reusable components and creating custom interactions for storytelling.